Once you have your own resellable ebook you have a very powerful promotional tool in your hands. However, this is no use to you if it’s not distributed effectively as no one will read it. In this article I discuss a number of ways that you can effectively distribute your ebook. Sell it on eBay:- This is probably the most obvious way to distribute your own ebook. Get some graphics ready for your ebook (either design your own or get a professional graphic designer to do it for you) and then list the item on eBay with resell rights. A certain proportion of customers will also resell your ebook increasing its distribution. Include Graphics, a Delivery Email and a Sale Page:- Always make your ebook as easy as possible for potential resellers to sell. Looking at it from the resellers viewpoint, lets say they receive two ebooks – A and B; – A) Includes a sales page, graphics and a delivery email. – B) Includes just the ebook. Which one are they going to resell? It will be most likely ebook A because it’s virtually ready to go on sale. With ebook B the reseller will have to get graphics, design a sales page and come up with a delivery email, all of which take time and effort. The majority of ebook sellers will take the easy option so including all the above is a must.
Now you may be thinking; ‘Why would you want to go to all the time and effort of creating your own resellable ebooks, which are likely to depreciate in value very quickly? Surely it is much more time and cost effective to resell ebooks that are already available with resell rights?’ If these are your thoughts then you are thinking about resellable ebooks in the wrong way. Let me put it into perspective and hopefully change your thinking on the issue with the example below. Lets say for this example you are selling your own ebook and someone else’s ebook, both for 1.99 in your eBay store. Now when you sell someone else’s ebook you make 1.99 which is all well and good. However, when you sell your own resellable ebook you make 1.99 from the sale AND after the sale you have the potential for much more. What potential you may be asking? Well let me explain below just what your own resellable ebook can do for you.
Promote:- Your own ebook can be a very valuable promotional tool for your eBay store, your website or whatever else you want to promote. If you want to promote your eBay store simply write a little note such as “brought to you by http://stores.ebay.co.uk/YOUREBAYSTORE.” Or you could even write a small paragraph about your eBay store, what it sells etc, and then provide a link to it if people want to find out more. If you have your own website, write an ebook that contains similar content and of course provide a link to your website somewhere within the ebook. As you continue to sell your ebook with resell rights, some of your customers will also start to sell it and eventually their customers will sell it too. As time goes by your ebook will continue to be distributed, creating an increasing amount of traffic – your very own viral traffic tool. The more your ebook is distributed, the greater the potential for traffic to your eBay store/website.
Sell your Premium Product:- If you have a premium ebook then resellable ebooks can be used to sell it. For example, if you have a cooking recipes ebook that you have wrote containing 1000 recipes this could be your premium ebook. You could then use 10 or 20 of these recipes to create a resellable ebook. At the end of this resellable ebook you could leave a note such as “Want to get 1000 recipes just like this? Then Click Here.” The Click Here will link to your premium ebook. If people like the recipes in your premium ebook then they are likely to go on and purchase the full 1000 recipe premium ebook. As before the same principles apply, and as time goes by your resellable ebook gets seen by an increasing number of readers and should generate an increasing amount of sales. Obviously, the above recipe ebook is just an example. The principles above can be applied to almost any product/genre, allowing you to use your resellable ebook to promote and sell a premium product.
You have a reasonable budget and plan to write multiple Christian ebooks. You can invest in purchasing an ebook cover creator software application. Prices can range from $19.99 to less than $200. You may even get cheaper prices on eBay. My suggestion is that you start with minimal cost or investment that will offer you a high yield on your investment. In other words, purchase an ebook cover creator software that does not cost much, creates brilliant covers and is easy to use. Get independent opinions from other individuals who have used different kinds of ebook cover creator software, that is, before you commit to purchasing one. Read ebook Blogs and sample individual opinions about ebook cover creator software. Be vigilant in your sampling of opinions because sometimes the owners of the software post favorable opinions to get people to purchase their product. Many of the ebook cover creator software owners also offer re-sell rights. So, you buy the software and you can also sell it to others. This way, you can make some profit, or at the very least, recover the money you invested in purchasing the software.
If you are looking for physical products to promote I would recommend Commission Junction. Again they have a very wide range of products and commissions vary from product to product. Like with ClickBank you can generate affiliate links via the Commission Junction website, and if a customer purchases through your affiliate link you get a commission on the sale. Generate Leads:- If you don’t have your own mailing list yet and are serious about doing business online then I have one simple suggestion. GET A MAILING LIST. It is quite possibly the most valuable asset you can possess in Internet Business. To explain the very basics of list building, you first need to sign up for an autoresponder programme (I use and recommend Aweber), build your list (using a variety of methods) and also maintain it (by providing value to your subscribers). Please bear in mind that this is a very, very basic analysis of list building and I would recommend you did some research on the topic before gettting your own list. I will be covering list building in one of my future ‘Ebay Ebook Success’ articles but if you cannot wait till then I would recommend Jim Cockrum’s How to turn Auction Traffic into Cash. This is the ebook that I used to research and build my mailing list with the help of eBay traffic. Anyway, I’m going off topic here.
Once you have a mailing list, a resellable ebook can be a valuable source of leads. All you have to do is place a link inside the ebook for customers to sign up for your mailing list. Like before as distribution of your ebook increases, the number of leads it generates should also increase. I hope this article has shown you the potential creating your own resellable ebook provides. Whereas someone else’s resellable ebook can bring sales revenue, your own resellable ebook can bring this plus additional sales of your premium products, extra traffic, affiliate commissions and valuable leads. I am not suggesting that you cease to sell other people’s resellable ebooks. In fact other people’s resellable ebooks probably still comprise the majority of my eBay store inventory. However, even one or two of your own resellable ebooks can make a huge difference.
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